Meet our founder, Azar.
After immigrating to Canada, Azar noticed that the only hair removal products available were chemical lotions, bleaches, or creams.
Unable to find any natural alternatives, Azar created Persian Cold Wax. It all began in her kitchen, where she was celebrating the age-old Iranian tradition of natural waxing.
The Persian Cold Wax formula is all-natural and based on a centuries-old recipe for gentle, effective hair removal. Familiar to generations of Eastern women, this age-old recipe is effective to remove coarse hair while being gentle on the skin.